Allianz Marketing Strategies
Allianz Marketing Strategies, founded in 2004 by successful serial entrepreneurs, appreciate what it takes to take a startup idea to an empire. We dedicate to learn everything there is to know about the vacation industry and what makes the products or services unique. We seek to understand the customers, their goals, and their challenges. We then stretch our limits to succeed, re-engage existing customers, and deliver new customers that meet their exact needs.
Each year, we know that the competition grows steeper for Timeshare and fractional resorts, and traditional marketing methods are growing stagnant. While the market is declining in some aspects, several new markets are opening up that are positive for vacation ownership development. For Allianz Marketing Strategies, creativity, innovation, impact, design, copywriting, and memorability are essential when considering the best way to market your Resort.
Allianz Marketing Strategies started in Amsterdam with an effective operation in crucial marketing and sales strategies for real estate and timeshare properties in the United Kingdom and some prominent European Union cities under promotional programs in Travel & Leisure groups. It was then that, with the exponential growth of timeshare sales in Mexico in 2007, Allianz Marketing Strategies opened operations in Monterrey, Mexico.
According to data from the World Tourism Organization, Mexico is currently ranked as one of the leading destinations worldwide since it is one of the ten most visited countries. In the year 2000, there were 311 active tourist developments in Mexico, and for the year 2015, there were 549 tourist developments with the modality of Timeshare, Fractional and Private Residence Clubs.
It is a modality that is flourishing rapidly both in Mexico and around the world. This significant growth was the reason that drove Allianz Marketing Strategies to enter and establish its operations in Mexico.
Today there are over 647 Developments in Mexico with Timeshare, Private Residence Clubs, and Fractional programs. Mexico is the second country worldwide in sales of weeks or Timeshare memberships and number of developments, only behind the United States of North America. Canada follows in third place.
It is indisputable that Timeshare exists because there is stimulated demand, which, together with customer satisfaction due to a higher quality in the product offered, has led to its enormous growth. That is why, in recent years, we have seen traditionally hotel organizations enter the timeshare market to complement their marketing strategy, for example, Marriott, Omni, Posadas de México, Melía, Sheraton, Hilton, and the Great Disney Corporation, among others.
For the community and the country, vacation ownerships have brought essential benefits that go beyond those represented by traditional hotels, such as the following:
- It is the best way to export,
- Go from being a Guest to a Partner and a member of a Great Family,
- The good that is acquired stays in Mexico,
- Generates jobs in the locality and the country,
- Makes the buyer a repeat visitor and promoter of the place where he bought his vacation interval,
- Normalizes the seasonality curves of tourist influx,
- Extend the average days of stay at the destination,
- The User has higher spending for restaurants, crafts, souvenirs, and entertainment.
The continuous growth of the tourism sector and the support that this activity receives from investors and authorities allow us to have a high degree of certainty regarding our optimistic forecasts.
Our Values.
We understand our customers
